SmallBizGenius Analysis
Hurley, a popular surf and lifestyle brand, faces significant criticism regarding its online order fulfillment and customer service. While some appreciate the brand's products, a large number of reviewers report negative experiences.
Category Breakdown
Scores based on analysis of 72 recent reviews
Shipping and Delivery Issues
2.0/10Numerous customers report significant problems with shipping and delivery, including delays, lost packages, and delivery to the wrong address. Many reviewers state they never received their orders, despite confirmation emails or tracking information, and express frustration with the lack of communication from Hurley regarding these issues. One reviewer stated, "Still waiting for delivery after 12 days. No reply from customer services."
25 reviews mention thisCustomer Service Problems
2.5/10A significant number of reviewers describe Hurley's customer service as unresponsive, unhelpful, and difficult to reach. Customers report long wait times for responses, unfulfilled promises, and a general lack of assistance in resolving issues. One reviewer said, "Terrible customer service.Sent wrong item, wouldn't replace item until it had arrived back at their shop.Didn't recieve what I paid for."
23 reviews mention thisProduct Quality Concerns
3.0/10Several reviewers express disappointment with the quality of Hurley products, particularly clothing items. Customers report issues such as poor material, loose threads, letters peeling off after washing, and items falling apart after only a few uses. One reviewer noted, "Bought three t shirts and astonished at how bad the quality is. Two were unwearable, paper thing and low quality material, shapeless poor cut."
15 reviews mention thisReturns and Refunds Difficulties
2.0/10Many customers report difficulties with the returns and refunds process, including long processing times, restocking fees, and a lack of communication regarding the status of their returns. Some reviewers claim they were shorted money on returns or never received a refund at all. One reviewer stated, "They will not exchange a wetsuit for different size, want 20% restoking fee and I have to pay for my own label to ship it back. SCAMMERS!!!"
12 reviews mention thisIncorrect Orders
2.5/10Several reviewers received the wrong items in their orders, and experienced difficulty in getting the correct items resent or receiving a refund. Some reviewers also received used or damaged items. One reviewer stated, "Shocking. That's all I can say. Spend £66 on 2 products. Recieved completely wrong order, which didnt even match my orders value."
8 reviews mention thisPositive Experiences
4.0/10A small number of reviewers report positive experiences with Hurley, praising specific products, customer service interactions, or the brand in general. These reviewers often highlight the quality of Hurley hats or board shorts. One reviewer stated, "Love my new board shorts. Look better than the actual ad. Will be buying again soon!"
7 reviews mention thisPros & Cons
What Customers Love
"I am a big fan of Hurley clothing because of their fit, the material they use, the style, colours and patterns."
"Fantastic customer service, would 100% recommend either online or in a store!"
"I love this surf brand"
"Love the hurley hats and discounts"
"They resolved the situation to a positive outcome, sending out a replacement wetsuit of wonderful quality."
Common Complaints
"I orderd on august 13, today is september 5, i still have nothing."
"Awful customer service. Requested to return boardshorts over 2 months ago...they’ve ignored all my emails since the shorts were picked up."
"Bought three t shirts and astonished at how bad the quality is. Two were unwearable, paper thing and low quality material, shapeless poor cut."
"They will not exchange a wetsuit for different size, want 20% restoking fee and I have to pay for my own label to ship it back. SCAMMERS!!!"
"Ordered a size 10, received a used and repacked size 12, and they didn't even answer my support request to send a replacement, nothing, no answer at all."
Common Questions About Hurley
Answers derived from customer review patterns
Is Hurley legit and trustworthy?
Based on the analyzed reviews, Hurley's online operations raise significant trustworthiness concerns. While the brand itself is legitimate, numerous customers report issues with order fulfillment, shipping delays, and unresponsive customer service. Many reviewers describe experiences that suggest a lack of reliability in delivering products as promised. Small business owners should exercise caution and consider these issues before engaging with Hurley for any business-related transactions.
Based on 45 reviewsDoes Hurley have good customer service?
The analyzed reviews paint a largely negative picture of Hurley's customer service. Many customers report difficulty reaching customer service representatives, long wait times for responses, and a general lack of assistance in resolving issues. Reviewers frequently describe customer service as unresponsive, unhelpful, and even rude. Therefore, based on this analysis, Hurley's customer service is not considered to be good.
Based on 23 reviewsIs Hurley worth it for small business?
For small businesses, the decision to partner with Hurley requires careful consideration. While the brand recognition might offer some appeal, the prevalent negative reviews regarding order fulfillment, product quality, and customer service pose significant risks. The potential for delays, errors, and customer dissatisfaction could outweigh any perceived benefits. Unless Hurley addresses these issues and demonstrates a commitment to improving its online operations, it may not be a worthwhile investment for small businesses.
Based on 15 reviewsWhat is Hurley's return policy like?
Based on the analyzed reviews, Hurley's return policy appears to be problematic and inconsistently applied. Several customers report difficulties with the returns process, including long processing times, unexpected restocking fees, and a lack of communication regarding the status of their returns. Some reviewers claim they were shorted money on returns or never received a refund at all. These issues suggest that Hurley's return policy may not be customer-friendly or reliable.
Based on 12 reviewsWhy are Hurley's shipping times so long?
Several reviewers mention long shipping times, often exceeding two weeks, with some reporting that they never received their orders. Some reviews attribute the delays to COVID-19 related issues or warehouse relocations, but the consistent nature of these complaints suggests systemic problems in Hurley's logistics and order fulfillment processes. The use of FedEx as a shipping provider is also mentioned as a contributing factor to the delays.
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